10 Tips for Effective Online Marketing

10 Tips for Effective Online Marketing

10 Tips for Effective Online MarketingOnline marketing is vital for the success of any business in today’s tech-driven world. More people are online than ever, which means if you don’t do effective online marketing, your business will likely end before it really has a chance to begin. Here are 10 tips for effective online marketing.

1. Target Your Audience: When you create ads for your online campaign, you need to target your audience and ensure the ads are tailored toward them. For example, if your business is selling clothing for teenagers, you don’t want ads geared toward senior citizens.

2. Mobile-Friendly: Using mobile-friendly ads ensures your reach to a larger audience as more people use mobile devices than ever before.

3. Social Media: Having a social media page such as a Facebook page or Twitter account, or even something on Pinterest or Tumblr is a good way to reach more people. The next tip directly ties-in to this one.

4. Responsiveness: If customers are commenting on your Facebook posts or Tweets for example, responding builds rapport with your audience and lets them know you care.

5. Ad retargeting: This is when cookies track what users look at so they will see ads based on that when they visit other pages.

6. Relevant Keywords: When you use keywords based on your landing page, keep them relevant to your business so customers don’t feel misled.

7. SEO Matters: Just like tip #6, SEO has to do with keywords. You want to use specifics that relate to your business so people can find you.

8. Social Share Plugins: Putting these on your site will allow users to see how many times your content has been liked or shared. This helps in search rankings as well as the likelihood that users will do business with you. More shares and likes counts as trust for many people.

9. Images Matter: Content centered around images is very important. Images need to catch the eye, but not be too flashy.

10. Simplicity: Over-inflated promises are a thing of the past. What customers want now is simplicity, so tailor your ads in such a way as to let your audience know their lives will be made easier in some way by going with your business.

Need help or have questions about creating effective online marketing, please contact me! I am here to help you!

About Thomas Justesen

My name is Thomas and I'm a blogger and online entrepreneur. I have a great passion for creating online business, and teach others how to also succeed online. Are you looking to learn how to achieve success online? Contact me on social media and here on the blog!

1 Comment

  • John Ogrins

    Reply Reply December 18, 2014

    Good post Thomas… you are really putting a lot of value out there! Enjoy reading your articles! Continued success.

Leave A Response

* Denotes Required Field